Anuga Select China 2026: Unlocking Opportunities in South China’s Dynamic F&B Market

Anuga Select China 2026: Unlocking Opportunities in South China’s Dynamic F&B Market

Marking its fifth edition, Anuga Select China returns to the Shenzhen Convention and Exhibition Center (Futian) from 27-29 April 2026. With an exhibition area of 35,000 square meters, the event is expected to gather over 600 exhibitors worldwide, covering the entire food and beverage (F&B) industry chain comprehensively. As the countdown to the show enters its final 30 days, international trade visitors are reminded to secure their badge through online pre-registration.

Situated in the heart of the Guangdong–Hong Kong–Macao Greater Bay Area, Shenzhen serves as a vital gateway to both the Chinese mainland and high-potential Southeast Asian markets. For international trade visitors seeking to source new products and connect with suppliers, the city offers an unmatched strategic advantage.

Global and Local Sourcing Under One Roof

Anuga Select China 2026 continues to expand its international presence, featuring exhibitors from over 30 countries and regions, including Brazil, Côte d'Ivoire, Cyprus, Ecuador, the European Union, Germany, Italy, Malaysia, the Netherlands, Poland, South Korea, Thailand, Turkey, the United Kingdom, Uruguay, and more. Together, these international participants will present a diverse array of specialty products, offering buyers a true taste of global culinary diversity.

Alongside this strong international presence, the show brings together leading enterprises from across China's food industry, spanning meat, dairy, snacks, beverages, grains & oils, etc.More than 7 regionals pavillions will present a rich array of local specialties, offering trade buyers a unique window into the diversity and innovation of China's regional culinary landscape. For visitors seeking to tap directly into China's food supply chain, the show provides an efficient entry point to connect with established suppliers and explore the full breadth of what this dynamic market has to offer.

A Comprehensive Showcase Across the Full Industry Chain

Anuga Select China 2026 spans the entire F&B value chain — from raw materials and processing to finished products and distribution. The exhibition highlights ten core categories, enabling importers, foodservice buyers, and e-commerce professionals to connect with premium products across snacks, meat, seafood,  beverages, and more. International participants include the Irresistible Europe, Countless Combinations, Polish Investment & Trade Agency, the Uruguayan Institute of Meat (INAC), Chamber of Commerce Ecuador, the UK’s Agriculture and Horticulture Development Board (AHDB), Ginseng & Herb Development Agency, as well as brands such as Brändle and International Food(Italy). Alongside these international players, renowned domestic enterprises — including Qifu Supply Chain, Dandenong Foods, Guangdong Huangji Food, and U100 — will also present their products.

The Anuga FoodTec Showcase, powered by Anuga FoodTec, focuses on packaging, technology, and services. This dedicated zone highlights solutions across production technology, sustainable processing, intelligent packaging, and supply chain optimization. Confirmed exhibitors include Bigtem, a Turkish food processing equipment specialist; Matcon and Quadro, part of IDEX Corporation, offering powder handling solutions; and Guangdong Qixing Packaging, a leader in paper-plastic molded packaging.

A Stage for Culinary Excellence and Industry Insights

Beyond the exhibition floor, Anuga Select China 2026 presents a diverse programme of professional activities. Industry forums will delve into key topics including retail market dynamics and fermented foods, offering strategic insights for professionals. Live culinary sessions - such as the Taste the Seasons: East-West Culinary Challenge and Foodie Space tasting events featuring UK Quality Pork, excellence and diversity of EU food and beverages and premium Uruguayan Beef - will bring global flavors to life through immersive, hands-on experiences.

Secure Your Badge for Your Visit to Shenzhen

International trade visitors are invited to complete online pre-registration now to enjoy quick badge pickup at the show site and a smooth start to their visit. On-site registration will be ticketed. Join global industry professionals in Shenzhen to explore sourcing opportunities in one of Asia’s most dynamic markets.

About the Organisers

Koelnmesse – industry trade fairs for the food and beverage sector:

Koelnmesse is an international leader in organising trade fairs in the food and beverage segment. Events such as Anuga and ISM are established, world-leading trade fairs, hosted in Cologne/Germany. In addition to the events at its Cologne headquarters, Koelnmesse also stages numerous food trade fairs with different sector-specific areas of focus and content in further key markets across the world, including Brazil, China, India, Italy, Japan, Spain, Colombia, Thailand and the United Arab Emirates. These global activities enable Koelnmesse to offer its customers bespoke events and leading regional trade fairs in a variety of markets, thus creating the foundation for sustainable international business. Koelnmesse is also ideally positioned in the field of food technology with its leading international trade fairs Anuga FoodTec and ISM Manufacturing and its global network of satellite events.

Further information:   https://www.anuga.com/trade-fair/anuga/industry-sectors

China Chamber of Commerce of Import & Export of Foodstuffs, Native Produce & Animal By-Products (CFNA) 

The membership of CFNA has exceeded 4,400 companies, covering all parts of China, which is composed of the largest and most representative companies and a large number of small and medium sized enterprises. Its member companies account for 70 percent of China's total imports of food and agricultural products. Member enterprises include manufacturers, importers, trading agents and distributors of imported food. It also provides important and latest information of food industry for the majority of member enterprises and provides industry guidance and management.Further information:

Further information:   http://en.cccfna.org.cn

Shenzhen Retail Business Association

Established in 1997, the association boasts over 900 member enterprises spanning more than 40 business sectors. Among its membership are 19 of China’s top 100 chain enterprises, 33 from Guangdong’s top 100, and 45 from Shenzhen’s top 50 chain enterprises. With a workforce exceeding 1 million, the association’s members generate an annual sales revenue surpassing 1 trillion yuan nationwide. Of this total, the sales revenue in Shenzhen accounts for approximately 75% of the city’s retail market.

The association has been honored with numerous accolades, including “Shenzhen’s 5A Social Organization” for three consecutive terms, “Guangdong’s Advanced Social Organization”, “Outstanding Organization in the 30th Anniversary of China's Commercial Service Reform and Opening-up”, and “Model Unit of Guangdong’s Social Organizations”.

Further information:   http://www.szrba.org